SWIFT Story of Sustainable Change: Raising hygiene awareness through local radio broadcasts in Turkana, Kenya
Overview
Among residents of Lodwar in Turkana County, in Kenya’s northern Arid and Semi-Arid Lands region, open defecation is common practice, and awareness of the importance of hygiene behaviours such as handwashing with soap, treating drinking water and using latrines is low.
However, things have changed since BBC Media Action began working with local radio station Radio Maata, supporting it to produce and broadcast informative, interactive and locally relevant programmes which promote the adoption of good sanitation and hygiene practices.
Read what Radio Maata presenter Maureen Ndamwe has to say about what has changed, why it matters, and what she’s learned about influencing hygiene behaviour.
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